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ARTIST: StoryBots TITLE: StoryBots Behaviors STREET DATE: 03/09/2018 GENRE: Children’s Music LABEL: Razor & Tie PRODUCT MANAGER: Charlotte Leclerc TERRITORIES: Worldwide PARENTAL ADVISORY: No |
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DIGITAL SELECTION #/UPC # (& PRICING): RZR00230 / 888072025288 / $4.99 |
ARTIST OVERVIEW:
StoryBots has made learning fun for millions of kids around the world with its collection of short-form books, songs and videos – which have racked up more than a half billion online views – and its hit Netflix original series, the Emmy Award-winning Ask the StoryBots and StoryBots Super Songs.
Originally launched in 2012, StoryBots was the brainchild of the brothers behind JibJab and centers on a cast of curious and colorful little characters who live in the world beneath our screens and help answer kids’ biggest questions. More than a million families have created StoryBots accounts, and its mobile apps for iPad, iPhone and Apple TV have been downloaded more than 4 million times.
Most recently, StoryBots has been awarded best educational mobile app from the Cynopsis Kids Imagination Awards and won the 2017 Teachers’ Choice Award from Learning Magazine for its StoryBots Classroom platform, used by more 25,000 teachers worldwide.
Known best for its catchy and hilarious music videos exploring topics such as numbers, shapes, dinosaurs and outer space, StoryBots made its TV debut in fall 2016 with the Netflix original series Ask the StoryBots and StoryBots Super Songs. Starring the voice of Judy Greer, Ask the StoryBots features guest appearances from Whoopi Goldberg, Jay Leno, Kevin Smith and more. The show was a runaway hit, named one of Netflix’s most “binged” children’s series, while winnng the Daytime Emmy Award for outstanding interactive enhancement to a daytime program/series and being just one of two kids’ shows nominated for a Peabody Award.
Beyond its website and mobile apps, StoryBots content is also seen on YouTube, Sprout, PlayKids, Azoomee, ToonGoggles, Hopster, Curious World, Fun Brain, Roku TV and on American Airlines flights. StoryBots released its first collection of print books with Random House, with titles appearing in-store at Target starting late October.
StoryBots also offers a free platform for teachers called StoryBots Classroom. Used in 35,000+ classrooms around the world, StoryBots Classroom won the 2017 Teachers’ Choice Award from Learning Magazine.
ALBUM OVERVIEW:
The StoryBots show how tasks like cleaning up, brushing your teeth, going to bed and getting dressed can actually be lots of fun.
MARKETING BLURB:
You won’t believe how eager your little ones will be to clean their rooms and brush their teeth once they hear this catchy collection from their favorite StoryBots characters! The stars of the hit Netflix series Ask the StoryBots and StoryBots Super Songs will convince even the most finicky kids that cleaning up, going to bed and getting dressed can actually be lots of fun. It’s the perfect tool for parents!
KEY MARKETING DRIVERS:
Ask the StoryBots and StoryBots Super Songs streaming on Netflix; free in-school platform used by 35,000 teachers; 1.5 million consumer accounts to apps/web-based content; YouTube channel (including full episodes of StoryBots Super Songs) with 385m+ views and 290k+ subscribers. Email and social can be used for promotion.
TOP SALES MARKETS/TERRITORIES/SOUNDSCAN HISTORY/HOMETOWN:
Previous releases:
Ask the StoryBots: Season One (Music from the Original Series)
StoryBots Number Songs
StoryBots Professions
StoryBots Color Songs
StoryBots Animals
StoryBots Classic Songs (Vol. 1)
StoryBots ABC Jamboree
StoryBots Emotions Songs
StoryBots Dinosaurs Songs
StoryBots Shapes
StoryBots Body Songs
StoryBots Outer Space
StoryBots Time
StoryBots Vehicles
Based in Los Angeles and most popular in United States, United Kingdom, Canada and Australia.
SOCIALS:
YouTube / Twitter / Facebook / Instagram / Pinterest
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388 million YouTube video views
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290K+ YouTube subscribers
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28K Facebook fans
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2.6K Twitter followers
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2.2 Instagram followers
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Cross-promotion on JibJab channels (1.4 million Facebook fans and 18.6K Twitter followers)
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Press coverage from The Today Show, Huffington Post, Parents, Fast Company, EdSurge, Animation Magazine, WIRED, EdWeek, Ed Tech Digest, THE Journal, Cartoon Brew and more
TRACK LISTING:
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Time To Go
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Wake Up
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Time to Get in Bed
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Cleanup Time
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Brush Your Teeth
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Get Dressed